Case studies

Work that worked.

Design is only finished when it moves a number. Five projects, five briefs, five sets of receipts.

Brand Identity · Web · Packaging

Halcyon Studios

A production house that looked like a law firm. New name architecture, a flexible identity built around light, and a site that finally matched the showreel. Shortlisted for a Brand Impact Award.

+3.2×
inbound briefs
92%
brand recall in testing
Identity · Art Direction

Marlow & Co.

Heritage marketplace, tired mark. We kept the 40-year-old monogram, rebuilt everything around it, and directed a photography system warm enough to sell on sight. Packaging round two is live now.

+41%
conversion on new PDPs
2
follow-on engagements
Product · Design System

Rivet App

An analytics product growing faster than its UI. We rebuilt the design system from tokens up — 60 components, dark mode, docs — so their team ships without asking us twice.

−58%
design-to-dev time
60
components documented
Brand · E-commerce

Oaklane

Furniture with a story nobody was telling. New identity, editorial-first e-commerce, photography direction on a single warm palette. The average order value followed the craft.

+27%
average order value
4.7★
post-launch review avg.
Identity · Editorial

Zephyr Journal

A print-born journal moving online without losing its soul. Custom type pairing, an editorial grid that breathes, and a reading experience people actually finish.

11min
average read time
+64%
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